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Two Tides
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Decisions, Decisions, Decisions … Five Questions to Improve Your Team’s Decision-Making
Struggling with decision-making? Use these 5 powerful questions to help your team make smarter, more strategic business decisions.
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Personal brand vs. business brand: Leveraging leadership for business impact
We know we live in a digital era and with this, we’re seeing powerful personal brands. Brands that are wielding more influence that their business counterparts.
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Reset for 2025: Time to get set, reflect and take action
Here’s the thing: a new year is more than just a turn of the calendar. It’s a chance to reset—both personally and professionally. Now is the time to reflect, plan, and take action. Here's how!
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The Coaching Habit: Tranform conversations and empower teams
Sometimes it feels easier to tell someone what to do. The act of coaching and developing people isn't about telling people the answer, find out what questions foster independence.
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Creating high-performing leadership teams: Lessons from Made to Thrive
Leadership is about more than just making decisions - it’s about building teams that thrive. In Brad Giles’ Made to Thrive, we are reminded of the importance of effective leadership at every level.
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The journey of a new female CEO: Navigating confidence, conflict and gender differences
Stepping into the role of a CEO can feel like entering uncharted waters for anyone, but for new female CEOs, the challenges are often amplified. What can we do to support this?
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Mastering customer experience: A guide to enhancing emotional and logical connections
Have you ever been so wowed by customer service that you couldn't stop telling your friends about it? These experiences stick with us, resonating at an emotional level.
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Spelling it out: What Profit Per X is all about
Attending a parent-teacher interview, I was reminded that teaching someone else is one of the best ways to reinforce your own learning. And that's why I'm exploring Profit Per X.
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Customer experience, and why it really is a journey
When asked to think of your worst customer experience, it's crazy to hear what some people have experienced here in New Zealand. One time we thought we had a mouse in our chip packet...
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Mental Health Awareness Week: A journey from burnout to balance
In the world of business, particularly for those of us who lead, mental health often gets overlooked. We focus on looking after our teams and driving results, and somewhere along the way, we forget to check in with ourselves.
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Delivering value in coaching: Insights from Sharn Rayner
In her recent contribution to The A Team Consulting's 'Coaches Corner,' Sharn Rayner shares strategies for delivering true value in coaching.
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Why businesses need to know their core values (and live them)
Trust, Integrity, Passion, and Excellence... sigh. If your company's core values aren't unique and memorable, how can you expect your team to live and embrace them?
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Expanding globally: Key marketing strategies for New Zealand brand
When New Zealand businesses expand internationally the marketing needs to support this big step. Are you ready to take the plunge?
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Top 10 financial management takeaways from Greg Crabtree’s “Simple Numbers, Straight Talk, Big Profits!”
Explore key takeaways from Greg Crabtree's insights on financial management to boost your business's profitability and success.
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The power of the ‘one thing’: A game-changer for CEOs and business owners
Helping CEO's stay laser-focused on the 'one thing' that propels their business forward is often what our work boils down to.
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Experiencing The Wall Walk
Jacqui shares her experience with The Wall Walk, learning about Māori heritage in New Zealand through an engaging and immersive journey.
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Am I good enough? Overcoming Imposter Syndrome and self-sabotage
Ever felt like you’re not good enough despite your achievements? You’re not alone. Talented leaders can grapple with imposter syndrome and self-sabotage.
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‘Why aren’t we there yet?’ The Plateau of Latent Potential
Significant successes usually take time to materialise and typically require some investment. A common question from clients is, “Why aren’t we there yet?”
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Case Study:
The power of personal coaching
We've all been there. Feeling like we're stuck at the crossroads of life, unsure of which direction to take for the greatest sense of fulfilment, and not knowing what exactly we're searching for.
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Building resilience and managing stress as a CEO
The dual pressures of managing a successful company and leading a fulfilling life can often feel overwhelming. We dive deeper into building resilience and managing stress as a CEO.
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The importance of hiring the right talent
Securing the right hire is undoubtedly a hot topic. It involves much more than simply selecting the candidate with the most impressive CV or the one who makes the best impression during their interview.
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Rise before the dawn: The 5 AM Club’s strategic edge for business leaders
I've observed that significant achievements often stem from simple yet profound daily routine changes. The 5 AM Club is one habit that I've stacked into my routine, here is why.
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Celebrating innovation and business excellence at the East Tamaki Business Awards
What a night! The feel of excitement in the room, the buzz of conversation, and our sponsored category winner taking the overall prize!
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Addressing the ‘Sacred Cow’ in your leadership team
A challenge that can test our leadership and strategic vision is the presence of 'sacred cows' within our Senior Leadership Teams. But what exactly does this term mean in the context of our businesses?
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Achieving your marketing goals with Two Tides coaching
We are well schooled on the importance of setting clear and achievable business goals, and in today’s rapidly changing marketing environment it is more crucial than ever.
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Aiming for excellence: The journey to Level 5 Leadership
Sharn sheds light on Jim Collins' concept of Level 5 Leadership and the difference between good leaders and great ones.
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The transformative power of marketing coaching
In the complex world of business and marketing, having a Two Tides marketing coach is akin to having a personal trainer, propelling you towards your goals with precision and speed.
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Setting your communication rhythms for a successful year
It’s time to talk about setting the stage for success with clear communication rhythms. With a fresh diary, the start of the year is the perfect time to lock in your meeting schedule.
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Grow your business by working with a business strategist
Would you like to grow your business? Maybe you’re wondering if working with a business strategist is a good idea? Here are 9 important considerations you should take into account in order to make an informed decision.
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The ‘start, stop, continue’ approach to professional growth
The 'Start, Stop, Continue' method offers a structured yet flexible approach for leaders to enhance their strategies and create meaningful habits for the new year.
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Charting your course for 2024
As the new year beckons, it's not just a fresh calendar we're turning over but a fresh chapter in our personal and professional lives. It's the perfect time to ponder over the growth we aspire to achieve and how we'll steer that journey.
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Introducing:
Jacqui Gage-Brown
Introducing Jacqui Gage-Brown, the epitome of dynamic business leadership, exemplifying strategic growth throughout her career.
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How a business mentor saved our ship
Imagine this, you've built a successful business over 7-years and then COVID strikes and forces you to close. But a saviour in the form of a business mentor steps forward, turning the ship around.
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Case Study:
The Rebel Fleet
Two Tides was engaged by The Rebel Fleet to support the company as a business strategist and business coach during the Covid-19 pandemic.
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Benefits of having a business
coach during a recession
Should you consider having a business coach on your team in times of a recession? Yes you should - and here are 5 important reasons why
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Why choose a Gravitas
Impact premium business coach?
Ready to take your business to the next level and unlock your true potential? Here's why you should choose to work with Gravitas Impact Premium Business Coach
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Case Study:
Wild Estate
Two Tides has been a key partner in the transformation of Wild Estate into a thriving and resilient business. Our strategic guidance has led to a remarkable turnover and profitability growth even with two years being plagued by Covid.
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FAQ’s about business coaching
Thinking of hiring a business coach to help you unlock your true business potential? First, you'll want to understand what a business coach can actually do for your and why you should invest your time and money.
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Case Study:
JLE
JLE reach new heights and establish their position as a leader in the industrial electrical and mechanical industry.
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Working with a business coach
Think you'd like to work with a business coach to reach new heights of business success? Watch out - Not all business coaches are created equal! Here's what Two Tides can do for you, and how we do it
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Attracting and retaining A players
Here's what you need to know about attracting and retaining high performers in uncertain business times
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Case Study:
Millé
To differentiate Millé from other interior design companies, Gerrick needed a strategy to define the company's identity and growth path.
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10 questions to ask a business coach
Not all business coaches are created equal – before engaging a coach be sure that you are confident that they are the right partner for you on your road to success.
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5 tips on how to lead with confidence
How do you stay ahead of the curve and lead with confidence in an ever-changing business landscape? Here are 5 top tips for mid-sized business owners
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The essence of a business strategy
In the evolving and competitive landscape of the business world, having a clear and well-defined business strategy is the foundation upon which successful businesses are built.
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5 tips on getting cash into your business
Is your business lacking cashflow? Here are 5 tips to help you get cash into your business and better manage it across your business process
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